Are you struggling to find the right job candidates for your business? Is employee morale an issue in your company? Is your turnover higher than it should be? It may be time to take a close look at your corporate culture.
A company’s culture refers to the shared set of values, goals, attitudes, behavior and practices that make up the organization. It is the ethos; the way people feel about the work they are doing and the morals they believe in. It is the magic that provides the motivation to employees to find ways to overcome challenges and get things done.
Regardless of the jobs you’re recruiting for, you can’t attract candidates with certain values if your corporate culture doesn’t reflect those values.
How does company culture affect the process of hiring in a company? Can paying attention to company culture affect the quality of your hiring process? How can a company use its culture to improve hiring outcomes?
There are a number of different long-term benefits that hiring with culture in mind offers, and these are a few;
Job satisfaction
This is perhaps the most instant factor. A happy employee who feels connected can immediately function well in the workplace. Even if the job suits a person’s skill set on paper, an inconsistent environment can lead to dissatisfaction.
Performance
Employees who actively embrace a company’s culture become increasingly invested in every aspect of their work. They tend to be more confident and will endeavor to work harder and achieve more.
Reduced attrition
Hiring with culture in mind means hiring for long-term. When employee and employer beliefs and behaviors align, there is considerably less motivation to leave. Decreasing turnover also reduces recruiting expenses and cuts training costs.
Commitment to company
In companies that foster strong culture, employees tend to feel confident in their leadership team. Sourcing candidates who consistently demonstrate behaviors that blend well are intrinsically motivated to help the company reach its goals.
Finding potential employees who can easily integrate and adopt the core values of a company helps to drive long-term growth, eases integration and even improves retention rates, so it is important to find people who understand the company and team DNA.
But wait! how about the reality check of ‘Pay against Culture’
The honest-truth is that attracting the right personnel is a balancing act between an attractive and sustainable pay with culture fit. The Hiring process if thorough should reveal how much emphasis should be placed on the monetary aspect to get the talent in but not at the expense of jeopardizing the company culture. No single individual should sabotage the company culture and refuse to adopt the ethics of the business. It will be costly to endanger the brand and values of a business just to get a strategic hire if not evaluated properly. Some solutions in these cases is to put performance pays or contract options, that hedge against outright payouts and damage to the culture.
CONCLUSION
Company culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur.
When a company purports a strong culture, it leads to a cohesive environment that allows a candidate who also shares these values to flourish. Finding the right person for the job means finding the person who can work best in the company culture that has already been established.
Keep this in mind…
With Knight & Bishop consultancy, we help you source people who not only align with the company’s standards and values, but also bring different elements that positively contribute to an organization.